Corporate
Creative Services
Where creativity, connection, and placemaking bring your brand to life.
At The Raw Initiative, we deliver bespoke creative solutions that go beyond aesthetics—they activate spaces, foster connection, and leave a lasting impact. Whether it’s transforming your office with a striking mural, designing handcrafted signage that speaks to your brand’s personality, or creating bespoke artworks for events, malls, and other shared spaces, every project is tailored to align with your brands identity, values, and aspirations.
Why settle for ordinary?
Placemaking that connects.
It’s not just art, its an experience.
A well-activated space tells a story. From customised signage that draws attention to bespoke installations that create a sense of place, our work ensures your spaces reflect your brand’s culture, goals, and vision. We create environments that aren’t just visually stunning but also functional, inviting, and meaningful for everyone who experiences them.
We specialise in designing environments that foster interaction, inspiration, and collaboration. Our placemaking projects breathe new life into offices, events, malls, and more—turning them into dynamic spaces that energise teams, engage audiences, and create unforgettable experiences.
Our team-building workshops offer a hands-on way to connect creativity with collaboration. Whether crafting on-brand artworks together or brainstorming innovative ideas, these sessions strengthen team bonds while exploring passions in a way that leaves everyone inspired.
hand-crafted space activation for westfield malls nationwide
Years of repeat work from corporate conglomerate Scentre Group for hand crafted signage and artworks in use at Westfield Malls across the country. Some of these projects were created from the studio and shipped out, and others required on-site installation while the malls were closed between 9pm and 6am, managing our team to install large scale mural installations, often working at heights.
live mural art, social media takeover and marketing partnership with uber
Commissioned by UBER through South Australian Guildhouse to design and deliver a live mural artwork at the entrance to the Adelaide Fringe Festival - filmed and painted in one block (15 hours) including instagram takeover for their nationwide marketing campaign.
pop up activation and Corporate team building at Brindabella Business Park, with Canberra Airport Group
Canberra Airport Group took an outside of the box approach to space activation, commissioning four large canvas artworks painted on-site during a two week art residency with "Live Art" component for corporate events, interactive workshops and team building interactions. All undertaken in a temporarily vacant public facing store front at the Brindabella Business Park.
Using art therapy techniques to encourage team cohesion through Unique Approach to Office Mural Commission
ThinkPlace’s global headquarters in Barton, Canberra, commissioned a collaborative artwork to align their team around shared values. The project began with a creative team-building workshop, using art therapy techniques to explore employees’ passions, which informed a mural blending their aspirations with the company’s vision. Painted on-site with ongoing team input, the mural reflects ThinkPlace’s brand and core beliefs in hope, patience, and care. Now a vibrant feature in their office, it inspires connection, creativity, and purpose within the workspace.